It has been a year, this month, since my day job, Q-Notes newspaper, upgraded its website from a mis-matched collection of simple, static HTML pages to a fully automated content management system (CMS). In the year since, I’ve learned a lot about new media and how it complements and improves traditional news-media, including the gay news publishing business.
In Q-Notes‘ case, we chose to use WordPress as a CMS. Really, the “software” is a blogging platform. Its uses, though, are almost limitless. Tweak your site design/template and the way in which you post your information and it makes a great CMS for a small newspaper or magazine; student newspapers across the country, I hear, are using WordPress and other similar blogging platforms as CMS solutions.
The choice was easy for us. WordPress is an open source project. It is free to use and the worldwide community it has spawned provides plenty of technical support and information. It’s amazing, really, that so many people around the world would seem to have a vested interest in something like a blogging platform.
Our online news publishing process before our CMS was cumbersome, slow and horribly out-of-date and behind the times. Prior to our use of a CMS we’d have to wait two weeks before the website was updated. In the most urgent of cases, we’d call up our out-of-office web designer and have him add a small notation regarding a breaking event or news on the front page. WordPress immediately changed the way Q-Notes utilized online mechanisms to publish news. Updating breaking news stories or publishing recent headlines on a daily basis became a reality, improving our connection to readers and keeping our content fresh, exciting and new.
NPR’s “On the Media” interviewed the editor of El Diario La Prensa, a New York City-based Hispanic and Latino community newspaper.
It seems not all papers are going under. Editor Alberto Vourvoulias says his paper has been among the fastest growing newspapers in the past two of three years.
A lot of great insights in the interview. Vourvoulias says ethnic newspapers are doing a lot of great things and that the English-language press isn’t covering ethnic communities as well as it should.